策略行銷管理
by:
Aaker, David A.; 林隆儀; 阿克爾 ((Aaker, David A.))
(Language materials, printed)
, [著]
品牌領導
by:
Aaker, David A.; Joachimsthaler, Erich; 喬幸斯瑟勒 ((Joachimsthaler, Erich)); 阿克爾 ((Aaker, David A.)); 高登第
(Language materials, printed)
, [著]
行銷研究
by:
Aaker, David A.; Day, George S.; Kumar, V.; 庫麥 ((Kumar, V.)); 戴伊 ((Day, George S.)); 林隆儀; 王俊人; 阿克爾 ((Aaker, David A.)); 黃榮吉
(Language materials, printed)
, [原著]
