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Brand new : = how entrepreneurs earn...

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Koehn, Nancy F. (1959-)

Brand new : = how entrepreneurs earned consumers' trust from Wedgwood to Dell /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Brand new :/ Nancy F. Koehn.
其他題名:	how entrepreneurs earned consumers' trust from Wedgwood to Dell /
作者:	Koehn, Nancy F.
出版者:	Boston :Harvard Business School Press, : c2001.,
面頁冊數:	469 p. :ill. ; : 24 cm.;
標題:	Entrepreneurship. -
ISBN:	1578512212 (hbk.) :

Brand new : = how entrepreneurs earned consumers' trust from Wedgwood to Dell /
Koehn, Nancy F.1959-

Brand new :how entrepreneurs earned consumers' trust from Wedgwood to Dell /Nancy F. Koehn. - Boston :Harvard Business School Press,c2001. - 469 p. :ill. ;24 cm.

Includes bibliographical references and index.

ISBN: 1578512212 (hbk.) :NT$1187

LCCN: 00063224Subjects--Topical Terms:

481928
Entrepreneurship.

LC Class. No.: HB615 / .K64 2001

Dewey Class. No.: 658.4/21

Brand new : = how entrepreneurs earned consumers' trust from Wedgwood to Dell /
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020 $a 1578512212 (hbk.) : $c NT$1187
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040 $a DLC $c DLC $d DLC
042 $a pcc
050 0 0 $a HB615 $b .K64 2001
082 0 0 $a 658.4/21
100 1 $a Koehn, Nancy F. $q (Nancy Fowler), $d 1959- $3 504959
245 1 0 $a Brand new : $b how entrepreneurs earned consumers' trust from Wedgwood to Dell / $c Nancy F. Koehn.
260 $a Boston : $b Harvard Business School Press, $c c2001.
300 $a 469 p. : $b ill. ; $c 24 cm.
504 $a Includes bibliographical references and index.
650 0 $a Entrepreneurship. $3 481928
650 0 $a Businesspeople. $3 504960

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