行銷學
Overview
Works: | 5 works in 5 publications in 5 languages |
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Titles
休閒遊憩觀光行銷 = Marketing recreation, leisure & tourism : 消費者身、心、靈效益整合及產業永續經營效能之利器
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(Language materials, printed)
觀光與餐旅行銷 = Marketing for tourismand hospitality : 體驗、人文、美感; experiential, humanistic, esthetic
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(Language materials, printed)