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行銷學
Overview
Works:
7 works in 7 publications in 7 languages
Titles
行銷研究 : 實務與理論應用
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(Language materials, printed)
行銷4.0 : 新虛實融合時代贏得顧客的全思維
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(Electronic resources)
行銷企劃理論與實務 = Marketing planning
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(Language materials, printed)
行銷學原理
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(Language materials, printed)
觀光行銷學 = Tourism marketing : 觀光休閒與餐旅及資訊科技整合觀點與實務導向; integrated perspective and practical orientation of tourism, leisure, hospitality and information technology
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(Language materials, printed)
觀光與餐旅行銷 : 美學體驗、圖像學習
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(Language materials, printed)
品牌行銷與管理 = Brand marketing & management
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(Language materials, printed)
Subjects
網路行銷
餐旅管理
行銷學
企劃書
品牌行銷
旅遊業管理
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