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Customize the brand : = make it more...

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Nilson, Torsten H., (1949-)

Customize the brand : = make it more desirable and profitable /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Customize the brand :/ Torsten H. Nilson.
其他題名:	make it more desirable and profitable /
作者:	Nilson, Torsten H.,
出版者:	Chichester, England :Wiley, : 2003.,
面頁冊數:	xi, 179 p. :ill. ; : 24 cm.;
附註:	Includes index.
標題:	Brand name products. -
電子資源:	http://www.loc.gov/catdir/toc/wiley032/2003542830.html
ISBN:	0470848227 (bound)

Customize the brand : = make it more desirable and profitable /
Nilson, Torsten H.,1949-

Customize the brand :make it more desirable and profitable /Torsten H. Nilson. - Chichester, England :Wiley,2003. - xi, 179 p. :ill. ;24 cm.

Includes index.

ISBN: 0470848227 (bound)NT$897Subjects--Topical Terms:

482351
Brand name products.

LC Class. No.: HD69.B7 / N712 2003

Dewey Class. No.: 658.827

Customize the brand : = make it more desirable and profitable /
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035 $a 484
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042 $a lccopycat
050 0 0 $a HD69.B7 $b N712 2003
082 0 4 $a 658.827
100 1 $a Nilson, Torsten H., $d 1949- $3 483472
245 1 0 $a Customize the brand : $b make it more desirable and profitable / $c Torsten H. Nilson.
260 $a Chichester, England : $b Wiley, $c 2003.
300 $a xi, 179 p. : $b ill. ; $c 24 cm.
500 $a Includes index.
650 0 $a Brand name products. $3 482351
650 0 $a Market segmentation. $3 483473
650 0 $a Trademarks. $3 483474
809 $p BOOK $d HD69.B7 $e N712 $y 2003
856 4 1 $u http://www.loc.gov/catdir/toc/wiley032/2003542830.html
856 4 2 $u http://www.loc.gov/catdir/description/wiley038/2003542830.html

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