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Beyond disruption : = changing the r...

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Dru, Jean-Marie.

Beyond disruption : = changing the rules in the marketplace /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Beyond disruption :/ Jean-Marie Dru.
其他題名:	changing the rules in the marketplace /
作者:	Dru, Jean-Marie.
出版者:	New York :Wiley, : 2002.,
面頁冊數:	304 p. :col. ill. ; : 23 cm.;
附註:	Includes index.
標題:	Advertising. -
電子資源:	http://www.loc.gov/catdir/toc/wiley023/2002280694.html
ISBN:	0471218995(bound)

Beyond disruption : = changing the rules in the marketplace /
Dru, Jean-Marie.

Beyond disruption :changing the rules in the marketplace /Jean-Marie Dru. - New York :Wiley,2002. - 304 p. :col. ill. ;23 cm.

Includes index.

ISBN: 0471218995(bound)NT897Subjects--Topical Terms:

482644
Advertising.

LC Class. No.: HF5823 / D794 2002

Beyond disruption : = changing the rules in the marketplace /
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245 1 0 $a Beyond disruption : $b changing the rules in the marketplace / $c Jean-Marie Dru.
260 $a New York : $b Wiley, $c 2002.
300 $a 304 p. : $b col. ill. ; $c 23 cm.
500 $a Includes index.
650 0 $a Advertising. $3 482644
650 0 $a Marketing. $3 482417
809 $p BOOK $d HF5823 $e D794 $y 2002
856 4 1 $u http://www.loc.gov/catdir/toc/wiley023/2002280694.html
856 4 2 $u http://www.loc.gov/catdir/description/wiley0310/2002280694.html

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