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Extending the supply chain : = how c...
~
Boyer, Kenneth Karel, (1967-)
Extending the supply chain : = how cutting-edge companies bridge the critical last mile into customers' homes /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Extending the supply chain :/ Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult.
其他題名:
how cutting-edge companies bridge the critical last mile into customers' homes /
作者:
Boyer, Kenneth Karel,
其他作者:
Frohlich, Markham T.
出版者:
New York :American Management Association, : c2005.,
面頁冊數:
xvii, 252 p. :ill. ; : 24 cm.;
標題:
Business logistics. -
ISBN:
0814408362 (bound) :
Extending the supply chain : = how cutting-edge companies bridge the critical last mile into customers' homes /
Boyer, Kenneth Karel,1967-
Extending the supply chain :
how cutting-edge companies bridge the critical last mile into customers' homes /Kenneth Karel Boyer, Markham T. Frohlich, and G. Tomas M. Hult. - 1st ed. - New York :American Management Association,c2005. - xvii, 252 p. :ill. ;24 cm.
Includes bibliographical references and index.
Introduction -- The great divide between customers and retailers -- Decoupled extended supply chains -- Semi-exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
ISBN: 0814408362 (bound) :NT$1135
LCCN: 2004000846Subjects--Topical Terms:
483090
Business logistics.
LC Class. No.: HD38.5 / .B698 2005
Dewey Class. No.: 658.7/88
Extending the supply chain : = how cutting-edge companies bridge the critical last mile into customers' homes /
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Introduction -- The great divide between customers and retailers -- Decoupled extended supply chains -- Semi-exteneded supply chains -- Fully extended supply chains -- Centralized extended supply chains -- Strategy : meshing operational and marketing goals -- Marketing : tapping customers' latent desires -- Supply chain design : how to bridge the last mile -- Information technology : facilitating learning and streamlining transactions -- The future of the extended supply chain.
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