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Marketing research : = the impact of...
~
Gates, Roger H., (1942-)
Marketing research : = the impact of the Internet /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Marketing research :/ Carl McDaniel, Jr., Roger Gates.
其他題名:
the impact of the Internet /
作者:
McDaniel, Carl D.
其他作者:
Gates, Roger H.,
出版者:
Cincinnati, Ohio :South-Western, : c2002,
面頁冊數:
xxxii, 682, 36, 9 p. :col. ill. ; : 26 cm. +; 1 CD-ROM (4 3/4 in.) +
附註:
Rev. ed. of: Contemporary marketing research. 4th. c1999.
標題:
Marketing research. -
ISBN:
047000357X (bound) :
Marketing research : = the impact of the Internet /
McDaniel, Carl D.
Marketing research :
the impact of the Internet /Carl McDaniel, Jr., Roger Gates. - 5th ed. - Cincinnati, Ohio :South-Western,c2002 - xxxii, 682, 36, 9 p. :col. ill. ;26 cm. +1 CD-ROM (4 3/4 in.)
Rev. ed. of: Contemporary marketing research. 4th. c1999.
Includes bibliographical references (p. 26-36 of 3rd group) and index.
ISBN: 047000357X (bound) :NT$945
LCCN: 2001020090Subjects--Topical Terms:
482996
Marketing research.
LC Class. No.: HF5415.2 / .M382 2002
Dewey Class. No.: 658.8/3
Marketing research : = the impact of the Internet /
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