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International marketing strategy : = analysis, development and implementation /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	International marketing strategy :/ Isobel Doole and Robin Lowe.
其他題名:	analysis, development and implementation /
作者:	Doole, Isobel.
其他作者:	Lowe, Robin,
出版者:	Australia ;Thomson, : 2004.,
面頁冊數:	xxi, 445 p. :col. ill., col. map ; : 28 cm.;
標題:	Export marketing - Management. -
ISBN:	1844800253 (pbk.) :

International marketing strategy : = analysis, development and implementation /
Doole, Isobel.

International marketing strategy :analysis, development and implementation /Isobel Doole and Robin Lowe. - 4th ed. - Australia ;Thomson,2004. - xxi, 445 p. :col. ill., col. map ;28 cm.

Includes bibliographical references and index.

ISBN: 1844800253 (pbk.) :NT$918Subjects--Topical Terms:

495769
Export marketing
--Management.Subjects--Index Terms:

International marketing.

LC Class. No.: HF1416 / .P49 2004

Dewey Class. No.: 658.8/4

International marketing strategy : = analysis, development and implementation /
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020 $a 9781844800254 (pbk.)
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050 0 4 $a HF1416 $b .P49 2004
082 0 4 $a 658.8/4
100 1 $a Doole, Isobel. $3 502278
245 1 0 $a International marketing strategy : $b analysis, development and implementation / $c Isobel Doole and Robin Lowe.
250 $a 4th ed.
260 $a Australia ; $a [New York] : $b Thomson, $c 2004.
300 $a xxi, 445 p. : $b col. ill., col. map ; $c 28 cm.
504 $a Includes bibliographical references and index.
650 0 $a Export marketing $x Management. $3 495769
650 0 $a Export marketing $x Management $v Case studies. $3 502280
653 0 $a International marketing.
700 1 $a Lowe, Robin, $d 1945- $3 502279

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