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Basic marketing : = a global-manager...
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Wong, Kenneth.
Basic marketing : = a global-managerial approach /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Basic marketing :/ Kenneth Wong ... [et al.].
其他題名:
a global-managerial approach /
其他作者:
Wong, Kenneth.
出版者:
Toronto :McGraw-Hill Ryerson, : 2005.,
面頁冊數:
xxii, 695, G-10, I-23 p. :col. ill., col. ports. ; : 29 cm. +; 1 BOOK. +
附註:
E. Jerome McCarthy listed first on 1st-7th Canadian eds.; 8th-9th Canadian eds. by Stanley J. Shapiro, William D. Perreault, E. Jerome McCarthy.
標題:
Marketing - Management. -
ISBN:
0070916667 (hbk.) :
Basic marketing : = a global-managerial approach /
Basic marketing :
a global-managerial approach /Kenneth Wong ... [et al.]. - 11th Canadian ed. - Toronto :McGraw-Hill Ryerson,2005. - xxii, 695, G-10, I-23 p. :col. ill., col. ports. ;29 cm. +1 BOOK.
E. Jerome McCarthy listed first on 1st-7th Canadian eds.; 8th-9th Canadian eds. by Stanley J. Shapiro, William D. Perreault, E. Jerome McCarthy.
Includes bibliographical references and indexes.
ISBN: 0070916667 (hbk.) :NT$1341
Nat. Bib. Agency Control No.: 20049014862Subjects--Topical Terms:
482470
Marketing
--Management.
LC Class. No.: HF5415.13 / .B38 2005
Basic marketing : = a global-managerial approach /
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