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Business solutions for the global poor : = creating social and economic value /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Business solutions for the global poor :/ [edited by] V. Kasturi Rangan ... [et al.] ; foreword by C.K. Prahalad.
其他題名:	creating social and economic value /
其他作者:	Rangan, V. Kasturi.
團體作者:	The Knowledge Foundation Inc.
出版者:	San Francisco :Jossey-Bass, : c2007.,
面頁冊數:	xviii, 433 p. :ill. ; : 25 cm.;
附註:	Papers presented at A Conference on Global Poverty: Business Solutions and Approaches held at Harvard University, on Dec. 1-3, 2005.
叢書名:	The Jossey-Bass business & management series
標題:	Social responsibility of business - Congresses. -
電子資源:	http://www.loc.gov/catdir/toc/ecip073/2006034762.html
ISBN:	0787982164 (hbk.) :

Business solutions for the global poor : = creating social and economic value /
Business solutions for the global poor :creating social and economic value /[edited by] V. Kasturi Rangan ... [et al.] ; foreword by C.K. Prahalad. - 1st ed. - San Francisco :Jossey-Bass,c2007. - xviii, 433 p. :ill. ;25 cm. - The Jossey-Bass business & management series.

Papers presented at A Conference on Global Poverty: Business Solutions and Approaches held at Harvard University, on Dec. 1-3, 2005.

Includes bibliographical references (p. 403-415) and index.

Introduction -- PT. 1. JUST WHO ARE THE POOR? -- 1. Microcredit, segmentation, and poverty alleviation strategy for women : who are the customers? / Fauzia Erfan Ahmed -- 2. Understanding consumers and retailers at the base of the pyramid in Latin America / Guillermo D'Andrea, Gustavo Herrero -- 3. Marketing programs to reach India's underserved / Kunal Sinha ... [et al.] -- PT. 2. MEETING THE BASIC NEEDS OF THE POOR -- 4. Brcko and the Arizona market / Bruce R. Scott -- 5. Health services for the poor in developing countries : private vs. public vs. private and public / David E. Bloom, Tarun Khanna -- 6. Fighting AIDS, fighting poverty : customer-centric marketing in the generic antiretroviral business / Rohit Deshpande, Zoe Chance -- 7. Meeting unmet needs at the base of the pyramid : mobile health care for India's poor / Pablo Sanchez, Miguel A. Rodriguez, Joan E. Ricart -- 8. Energizing the base of the pyramid : scaling up successful business models to achieve universal electrification / David J. Jhirad, Annie Woollam -- 9. Utilities and the poor : a story from Colombia / Carlos Rufin, Luis Fernando Arboleda -- 10. Bringing natural gas service to poor areas : the case of Buenos Aires's Moreno District / Marcelo Paladino, Lisandro Blas -- PT. 3. BUILDING THE BOP VALUE CHAIN -- 11. Multiahorro : barrio store / Wilson A. Jacome, Luis E. Loria, Luis Reyes Portocarrero -- 12. Photography and the low-income classes in Brazil : a case study of Kodak / Melchior Dikkers, Paulo Cesar Motta -- 13. The complex business of serving the poor : insights from Unilever's Project Shakti in India / V. Kasturi Rangan, Dalip Sehgal, Rohithari Rajan -- 14. Patrimonio hoy : a groundbreaking corporate program to alleviate Mexico's housing crisis / Arthur I. Segel, Nadeem Meghji, Regina Garcia-Cuellar -- 15. Creating strong businesses by developing and leveraging the productive capacity of the poor / Kapil Marwaha ... [et al.] -- ITC's e-Choupal : a platform strategy for

ISBN: 0787982164 (hbk.) :NT$1622

LCCN: 2006034762

Nat. Bib. No.: GBA686035

Nat. Bib. Agency Control No.: 013573082Subjects--Topical Terms:

509788
Social responsibility of business
--Congresses.

LC Class. No.: HD60 / .C624 2005

Dewey Class. No.: 362.5/5765091724

Business solutions for the global poor : = creating social and economic value /
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500 $a Papers presented at A Conference on Global Poverty: Business Solutions and Approaches held at Harvard University, on Dec. 1-3, 2005.
504 $a Includes bibliographical references (p. 403-415) and index.
505 0 $a Introduction -- PT. 1. JUST WHO ARE THE POOR? -- 1. Microcredit, segmentation, and poverty alleviation strategy for women : who are the customers? / Fauzia Erfan Ahmed -- 2. Understanding consumers and retailers at the base of the pyramid in Latin America / Guillermo D'Andrea, Gustavo Herrero -- 3. Marketing programs to reach India's underserved / Kunal Sinha ... [et al.] -- PT. 2. MEETING THE BASIC NEEDS OF THE POOR -- 4. Brcko and the Arizona market / Bruce R. Scott -- 5. Health services for the poor in developing countries : private vs. public vs. private and public / David E. Bloom, Tarun Khanna -- 6. Fighting AIDS, fighting poverty : customer-centric marketing in the generic antiretroviral business / Rohit Deshpande, Zoe Chance -- 7. Meeting unmet needs at the base of the pyramid : mobile health care for India's poor / Pablo Sanchez, Miguel A. Rodriguez, Joan E. Ricart -- 8. Energizing the base of the pyramid : scaling up successful business models to achieve universal electrification / David J. Jhirad, Annie Woollam -- 9. Utilities and the poor : a story from Colombia / Carlos Rufin, Luis Fernando Arboleda -- 10. Bringing natural gas service to poor areas : the case of Buenos Aires's Moreno District / Marcelo Paladino, Lisandro Blas -- PT. 3. BUILDING THE BOP VALUE CHAIN -- 11. Multiahorro : barrio store / Wilson A. Jacome, Luis E. Loria, Luis Reyes Portocarrero -- 12. Photography and the low-income classes in Brazil : a case study of Kodak / Melchior Dikkers, Paulo Cesar Motta -- 13. The complex business of serving the poor : insights from Unilever's Project Shakti in India / V. Kasturi Rangan, Dalip Sehgal, Rohithari Rajan -- 14. Patrimonio hoy : a groundbreaking corporate program to alleviate Mexico's housing crisis / Arthur I. Segel, Nadeem Meghji, Regina Garcia-Cuellar -- 15. Creating strong businesses by developing and leveraging the productive capacity of the poor / Kapil Marwaha ... [et al.] -- ITC's e-Choupal : a platform strategy for
505 $a rural transformation / Ravi Anupindi, S. Sivakumar -- 17. Nestle's milk district model : economic development for a value-added food chain and improved nutrition / Ray A. Goldberg, Kerry Herman -- PT. 4. BUSINESS AND LEADERSHIP MODELS -- 18. Building new business value chains with low-income sectors in Latin America / James E. Austin ... [et al.] -- 19. Viable business models to serve low-income customers : lessons from the Philippines / Gerardo C. Ablaza Jr. ... [et al.] -- 20. When giants discover the disadvantaged : managerial challenges and success factors in building capacity to served underserved markets / Rosabeth Moss Kanter -- PT. 5. THE ROLE OF GOVERNMENT AND CIVIL SOCIETY -- 21. The role of financial institutions in revitalizing low-income neighborhoods / Carolyn Welch, Ann Scoffier -- 22. Houses for the poor and new business for banks : creating a market for affordable housing / Doug Guthrie, Michael McQuarrie -- 23. The South African financial sector charter : a supplementary market framework to achieve affirmative action / R.S. Tucker, Thomas S. Mondschean, Bruce R. Scott -- 24. How social entrepreneurs enable human, social, and economic development / Christian Seelos, Johanna Mair -- 25. Hybrid value chains : social innovations and development of the small farmer irrigation market in Mexico / Valeria Budinich, Kimberly Manno Reott, Stephanie Schmidt -- 26. Entrepreneurship and poverty alleviation in South Africa / Frederick Ahwireng-Obeng, Mthuli Ncube -- 27. A gentler capitalism : black business leadership in the new South Africa / Linda A. Hill, Maria Farkas -- PT. 6. MEASURING SUCCESS -- 28. Microfinance : business, profitability, and creation of social value / Michael Chu -- 29. Alleviating global poverty through microfinance : factors and measures of financial, economic, and social performance / Marc J. Epstein, Christopher A. Crane -- 30. Strong double-bottom-line banking / David J. Porteous -- 31. H&R Block's refund anticipation
505 $a loans : perilous profits at the bottom of the pyramid? / David T. Rose, Daniel Schneider, Peter Tufano -- 32. When is doing business with the poor good for the poor? : a household and national income accounting approach / Herman B. Leonard.
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650 0 $a Poor $v Congresses. $3 509789
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650 0 $a Poor $z Developing countries $v Congresses. $3 509792
650 0 $a International business enterprises $x Moral and ethical aspects $z Developing countries $v Congresses. $3 509793
700 1 $a Rangan, V. Kasturi. $3 501869
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