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Best face forward : = why companies ...

Jaworski, Bernard J.

Best face forward : = why companies must improve their service interfaces with customers /

紀錄類型:	書目-語言資料,印刷品 : 單行本
正題名/作者:	Best face forward :/ Jeffrey F. Rayport, Bernard J. Jaworski.
其他題名:	why companies must improve their service interfaces with customers /
作者:	Rayport, Jeffrey F.
其他作者:	Jaworski, Bernard J.
出版者:	Boston, Mass. :Harvard Business School Press, : c2005.,
面頁冊數:	xxi, 262 p. :ill. ; : 25 cm.;
標題:	Customer services - Management. -
電子資源:	http://www.loc.gov/catdir/toc/ecip0414/2004002104.html
ISBN:	0875848672 (bound) :

Best face forward : = why companies must improve their service interfaces with customers /
Rayport, Jeffrey F.

Best face forward :why companies must improve their service interfaces with customers /Jeffrey F. Rayport, Bernard J. Jaworski. - Boston, Mass. :Harvard Business School Press,c2005. - xxi, 262 p. :ill. ;25 cm.

Includes bibliographical references ([229]-247) and index.

Interface as the next frontier of competitive advantage -- The interface imperative -- The front-office revolution -- What people do best -- What machines do best -- Putting the amalgam of people and machines to work -- Managing interface systems -- The interface audit.

ISBN: 0875848672 (bound) :NT$897

LCCN: 2004002104Subjects--Topical Terms:

490083
Customer services
--Management.

LC Class. No.: HF5415.5 / .R393 2005

Dewey Class. No.: 658.8/12

Best face forward : = why companies must improve their service interfaces with customers /
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