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Passionate and profitable : = why cu...
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Arussy, Lior.
Passionate and profitable : = why customer strategies fail and ten steps to do them right /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Passionate and profitable :/ Lior Arussy.
其他題名:
why customer strategies fail and ten steps to do them right /
作者:
Arussy, Lior.
出版者:
Hoboken, N.J. :Wiley, : c2005.,
面頁冊數:
xviii, 204 p. :ill. ; : 24 cm.;
標題:
Customer services - Management. -
電子資源:
http://www.loc.gov/catdir/toc/ecip051/2004022230.html
ISBN:
0471713929 (bound) :
Passionate and profitable : = why customer strategies fail and ten steps to do them right /
Arussy, Lior.
Passionate and profitable :
why customer strategies fail and ten steps to do them right /Lior Arussy. - Hoboken, N.J. :Wiley,c2005. - xviii, 204 p. :ill. ;24 cm.
Includes bibliographical references and index.
Understanding the fatal mistakes -- Critical choice 1--who are we, customer pleasers or efficiency crunchers? -- Critical choice 2--what is the role of the customer in our existence? -- Critical choice 3--what defines our total experience? -- Critical choice 4--what customers do we neglect? -- Critical choice 5--what kind of relationships do we seek? -- Critical choice 6--how do we change our organization to avoid the silo-based customer trap? -- Critical choice 7--do we employ functional robots or passionate evangelists? -- Critical choice 8--post-sales dialogue and service, do we really care? -- Critical choice 9--what do our measurements say about us? -- Critical choice 10--how long do we milk our products? -- The ultimate choice--customer strategies, a mutual lifetime commitment.
ISBN: 0471713929 (bound) :NT$935
LCCN: 2004022230Subjects--Topical Terms:
490083
Customer services
--Management.
LC Class. No.: HF5415.5 / .A784 2005
Dewey Class. No.: 658.8/02
Passionate and profitable : = why customer strategies fail and ten steps to do them right /
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