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Relationship marketing /
~
Egan, John, (1952-)
Relationship marketing /
紀錄類型:
書目-語言資料,印刷品 : 單行本
正題名/作者:
Relationship marketing // edited by John Egan and Michael J. Harker.
其他作者:
Egan, John,
出版者:
London ;SAGE, : 2005.,
面頁冊數:
3 v. :ill. ; : 25 cm.;
標題:
Relationship marketing. -
ISBN:
1412908663 (3 v. set : bound) :
Relationship marketing /
Relationship marketing /
edited by John Egan and Michael J. Harker. - London ;SAGE,2005. - 3 v. :ill. ;25 cm. - Sage library in business & management. - Sage library in business and management..
Includes bibliographical references and index.
v. 1. Shaking the foundations : the origins of relationship marketing -- v. 2. A broad church : conceptual and theoretical development in relationship marketing -- v. 3. Paradigm and perspective: the future of relationship marketing.
ISBN: 1412908663 (3 v. set : bound) :NT$21340
LCCN: 2004116102Subjects--Topical Terms:
483822
Relationship marketing.
LC Class. No.: HF5415.55 / .R44 2005
Dewey Class. No.: 658.812
Relationship marketing /
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