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Marketing management : = a value cre...

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Dubois, Pierre-Louis.

Marketing management : = a value creation process /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Marketing management :/ Pierre-Louis Dubois, Alain Jolibert, Hans Muhlbacher.
Reminder of title:	a value creation process /
Author:	Dubois, Pierre-Louis.
other author:	Jolibert, Alain.
Published:	Basingstoke ;Palgrave Macmillan, : 2007.,
Description:	siv, 466 p. :ill. ; : 26 cm.;
Subject:	Marketing - Management. -
Online resource:	http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html
ISBN:	0333773195 (pbk.) :

Marketing management : = a value creation process /
Dubois, Pierre-Louis.

Marketing management :a value creation process /Pierre-Louis Dubois, Alain Jolibert, Hans Muhlbacher. - Basingstoke ;Palgrave Macmillan,2007. - siv, 466 p. :ill. ;26 cm.

Includes bibliographical references and index.

ISBN: 0333773195 (pbk.) :GBP35.99 :

LCCN: 2006049380Subjects--Topical Terms:

482470
Marketing
--Management.

LC Class. No.: HF5415.13 / .D83 2006

Dewey Class. No.: 658.8

Marketing management : = a value creation process /
LDR:00858cam 2200217 a 4500 001 402442
005 20130114151944
008 980429s2007 enka 001 0 eng
010 $a 2006049380
020 $a 0333773195 (pbk.) : $c GBP35.99 : $c NT$1531
020 $a 9780333773192 (pbk.)
035 $a 17750
040 $a DLC $c DLC $d DLC
050 0 0 $a HF5415.13 $b .D83 2006
082 0 0 $a 658.8
100 1 $a Dubois, Pierre-Louis. $3 526468
245 1 0 $a Marketing management : $b a value creation process / $c Pierre-Louis Dubois, Alain Jolibert, Hans Muhlbacher.
260 $a Basingstoke ; $a New York : $b Palgrave Macmillan, $c 2007.
300 $a siv, 466 p. : $b ill. ; $c 26 cm.
504 $a Includes bibliographical references and index.
650 0 $a Marketing $x Management. $3 482470
700 1 $a Jolibert, Alain. $3 526469
700 1 $a Muhlbacher, Hans, $d 1949-. $3 526470
856 4 2 $u http://www.loc.gov/catdir/enhancements/fy0662/2006049380-b.html
856 4 2 $u http://www.loc.gov/catdir/enhancements/fy0662/2006049380-d.html
856 4 1 $u http://www.loc.gov/catdir/enhancements/fy0662/2006049380-t.html

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Inventory Number

No. of reservations

E017228

圖書館書庫區

L可借閱

英文圖書

BE HF5415.13 D816 2007

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1 records • Pages 1 •
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