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Zikmund, William G.

Overview
Works: 1 works in 9 publications in 1 languages
Titles
Essentials of marketing research / by: Zikmund, William G. (Language materials, printed)
Customer relationship management : = integrating marketing strategy and information technology / by: Gilbert, Faye W.; McLeod, Raymond.; Zikmund, William G. (Language materials, printed)
Marketing : = creating and keeping customers in an e-commerce world / by: D'Amico, Michael.; Zikmund, William G. (Language materials, printed)
Business research methods / by: Zikmund, William G. (Language materials, printed)
Customer relationship management : = integrating marketing strategy and information technology / by: Gilbert, Faye W.; McLeod, Raymond.; Zikmund, William G. (Language materials, printed)
Effective marketing : = creating and keeping customers / by: D'Amico, Michael.; Zikmund, William G. (Language materials, printed)
Marketing : = creating and keeping customers in an e- commerce world / by: D'Amico, Michael; Zikmund, William G. (Language materials, printed)
Marketing / by: D'Amico, Michael.; Zikmund, William G. (Language materials, printed)
Exploring marketing research / by: Zikmund, William G. (Language materials, printed)
 
 
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